Released on: October 15, 2008, 2:35 am

Press Release Author: Columbus IT Middle East

Industry: Software

Press Release Summary: Leading Microsoft Dynamics Partner - Columbus IT Middle East
to deploy Microsoft technology-based ERP solution to address growing technology
needs of the regional construction and contracting firms

Press Release Body: Columbus IT Middle East, a leading global technology consulting
firm and major ERP implementer in the Middle East, announces the signing of a
strategic agreement with Aurigo, a leading software product company providing web
based solutions for infrastructure, construction and real estate verticals. Adding
on to its repertoire of renowned vertical ERP solutions and a growing client base of
regional enterprise customers, Columbus IT will now market, implement and support
Microsoft technology-based Aurigo BRIX 5.1 across the region through its offices in
UAE, Saudi Arabia and Qatar. Initiating their presence in the region, senior
consultants and management team members from Aurigo and Columbus IT will be present
at B7-1, Microsoft Dynamics Stand, Hall No 7 at GITEX 2008.
Integrated to the core process strength and operational stability of Microsoft's
leading ERP, Dynamics AX, Aurigo BRIX 5.1 is a revolutionary web based product with
advanced features that automates multiple phases of construction projects. Developed
through integrating Aurigo BRIX 5.1, Microsoft Project Server and Microsoft Dynamics
AX, the Microsoft Dynamics powered ERP offers a comprehensive 360 degree business
automation solution for the construction industry. With the comprehensive
Microsoft-powered ERP solution, infrastructure owners, construction management
firms, real estate firms and general contractors can now automate all of their
processes, take complete control of their projects & costs, and generate a variety
of analytical reports for top management including earned value, cost forecast
summary and cost comparatives. Components of the solution include automation of Land
Management, Project Cost Estimation, Contract Management, Facility Management, GIS &
Mapping, Project Planning, Financial Budgeting, General Ledger, HR, CRM and
Inventory Management.
Speaking about the recent alliance, Mr. Manjeet Singh, Managing Director, Columbus
IT Middle East said: "We have seen significant success across diverse verticals
ranging from retail to hospitality, and have always been keen to serve the process
consulting and technology needs of the region's construction and contracting sector.
After a detailed study of international ERP solutions for the construction vertical,
we have been thoroughly impressed with the functional strength and technological
stability of Aurigo's construction product suite. We are extremely happy to partner
with Aurigo Software to offer and support their construction ERP solutions in Middle
East and North Africa. Aurigo's product suite will help construction, contracting
and real estate firms use the power of information to build process efficiencies,
identify bottlenecks and meet deadlines across the project lifecycle," he added.
"The construction and contracting vertical is dynamically changing in line with
shifts across the regional real estate industry. There is a serious need for
organizations in the region to increase efficiency, while being responsive to sudden
changes in market conditions. As such, Aurigo has tied up with Columbus IT at the
right time, to support Middle Eastern construction and contracting firms in
implementing international best practices in automating flows like estimation,
contracts, and inspection using asset locations and maps. We are delighted with this
strategic partnership between our reputed partners, Columbus IT and Aurigo, which
will benefit our customers from their joint global experiences, in-depth domain
knowledge, and local consulting strength," added Mr. Tamer Elhamy, Microsoft
Dynamics - Business Solutions Manager.
"This strategic partnership with Columbus IT sets a roadmap to our global expansion
and offers immediate reach to Middle East and North Africa. CIT is primarily
focusing on the Construction vertical as their key business driver for the next few
years; this is also a motivating factor for Aurigo. With this, Aurigo and CIT will
be co-investing in joint sales efforts and in working together to peel the onion in
this region. We are extremely happy that our product proved its mettle in the series
of due diligence activities conducted by CIT," said Mr. Balaji Sreenivasan, CEO,
Aurigo Software Technologies.
Columbus IT was recently awarded the "Gulf Partner of the Year 2008 by Microsoft
Dynamics, Microsoft's Business solutions division. Columbus IT has also won several
accolades in the past, including "Pinnacle Awards for Outstanding Business
Achievements" in 2007 and 2006. Columbus IT is also an "Inner Circle" member; an
accomplishment earned by firms whose sales achievement ranks them at the top echelon
of the Microsoft Business Solutions global network of value-added reselling
partners.


Web Site: http://www.columbusit.ae

Contact Details: Anilesh Kumar
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